A good coach teaches, develops, guides, encourages and supports. That's what we do. We are here to teach you what you need to know, answer questions, provide support and assist you only if and when you need help. We keep you on the right track.
Our goal is to help make you as self-sufficient as possible, not simply to design, manage and maintain your website for you. Until you get to that point, however, we are there to provide answers and advice. If necessary, we can step in and do things for you, but only at your request.
If coaching is what you need, we'll be happy to help in any or all of the following areas:
If a domain name for your site is not yet registered, we can help you search for what is available and secure an appropriate name. If the URL for your site is already secured and you are looking to find a host, we can work with you to do that as well. If your site is already registered and hosted, we can assist you in reviewing and assessing your site set-up or help you upload the necessary files to get you up and running.
Once the set-up basics are behind you (your domain name is registered and your host is identified), we can help you install the files you need to make it all work. We recommend building your site using the WordPress content management system. It is free, open-source, has an outstanding support system, and an easy to use interface. Sites we develop are built on the Genesis framework. The framework enhances the flexibility of the system, permits the use of a large number of existing or customized themes, and is supported by multiple plugins which expand functionality. We will help you put the package together so you have a solid foundation upon which to build.
We encourage you to take ownership of your site. That means, if you would like to design the site from the ground up, we will be there to advise you. Or, if you would like us to design it for you so you can step in and keep the content up-to-date, that works, too.
Either way, we will install a drag and drop page builder which will make it possible for you to design from the ground up or to keep the design of newly created and edited pages interesting as you go. The D-I-Y page builder also provides boiler plate templates as starting points to get you going and gives you the power to utilize pre-existing modules which can be extensively customized.
The goal is to make you self-sufficient and keep things simple.
We work with you to put you in control of your own content management. That is not only the most efficient and effective approach, it is also the least expensive. We will show you how it is done, advise you how to stay on top of managing your content and even suggest sources and methods to provide relevant information for your visitors. Curating content or providing feeds from relevant sites can be a valuable part of offering great information to your visitors. After all, content is really what draws people to your site and keeps them interested and coming back.
The WordPress interface and drag and drop design make content management as easy as possible. We can show you the ropes and help you understand how methods like RSS (Real Simple Syndication) can help you deliver content your visitors are hoping to find.
We can also show you how to effectively become a Content Curator. Content Curation is about finding, gathering and presenting content that surrounds a specific topic. It is not about generating new content, but instead, is about collecting content from a variety of sources, and delivering it in an organized fashion. Fresh, new content is vital, but so is providing easy access to information that is already out there. Your job is to deliver the best of it all.